Certificate of Workshop Participation issued from GESIA
will be awarded to all registered participants.

Workshop Takeway

• Introduction: Overview and objectives
• Essentials: Content creation, SEO, paid advertising, social media,      
  omnichannel strategies
• ICP: Importance and application in marketing strategies
• Strategy Mastery: Goal alignment, audience insights, channel selection
• Tailored Strategies: SME, B2B, B2C, D2C approaches
• Q&A Session: Interactive discussion

Learning Outcomes

Participants will gain practical knowledge and strategies to enhance their digital marketing efforts, focusing on engagement, conversion, and business growth. Certificate of Workshop Participation issued from GESIA will be awarded only to each registered participant.

Who should attend

We strongly encourage women entrepreneurs and professionals specifically to register and attend this event to gain practical insights, enhance skills, and network with industry experts in the dynamic field of digital marketing.